Vietnamese Instant Coffee

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a bag of instant coffee from Vietnam
Woman harvesting Vietnamese instant coffee

In the last few years, the global instant coffee market has been growing at a rate of 5%. This is due to the convenience of instant coffee in comparison to brewed coffee. In Vietnam, there are many brands and varieties of instant coffee available.

Though specialty Arabica coffee beans are increasing in popularity, Vietnam is still best-known for producing highly caffeinated, slightly bitter, instant coffee. 

Vietnamese coffee is notoriously dark, robust, and has a reputation for being the perfect complementary bean for premium espresso or Arabica blends. The quality makes it able to mix instantly into water.

Instant coffee is a popular drink in Southeast Asia and it is consumed on a daily basis. 

The coffee industry is thriving in the country, with many coffee shops opening up to serve customers. Coffee shops are not only places where people enjoy their coffee, but they also have become spaces for socializing and networking.

Vietnamese culture is influenced by French colonial rule, which has led to the introduction of French-style instant coffee. 

This includes espresso drinks like café au lait, café crème and café noisette. In addition to these imported drinks are traditional Vietnamese drinks like cà phê sữa đá (coffee with milk), cà phê đỏ (black coffee) or cà phê trung (coffee with

Vietnam is the second largest coffee producer in the world and its instant coffee quality has been improving year by year.

The Vietnamese government has been investing heavily in developing the coffee industry. From 2013 to 2017, they have invested a total of $1.5 billion on projects related to coffee production, processing, and marketing.

In this time span, Vietnam has seen an increase in exports from $6 billion to $7 billion per year.

This is largely due to Vietnam’s high-quality Arabica beans which can be found at lower prices than other countries like Brazil or Colombia.

We’ve searched some of the most remote locations on the planet to bring you the highest quality, most pure, instant coffee.

Not only is it on the sweeter spectrum of coffee flavors, but it is also still on the stronger side. What makes it so naturally strong (and also turns some coffee drinkers away) is the instant coffee powder used in Vietnamese coffee.

Vietnamese coffee tastes very different from the average cup of joe also because of the way it is brewed. It’s a nice, long process since it’s drip coffee. I remember always waking up in the morning seeing my dad use a small drip filter to make his instant coffee.

Instant Coffee Recipe: Scoop 1/2 tablespoon of Vietnamese coffee into 1/3 cup of hot water.